Create an Affiliate Campaign
To start promoting your affiliate strategy, you need to have a campaign created in the app backend. Our system creates a default program for you with the commission type of Percent of Sales = 10%. You can edit that program or add a new program then set it as Default.
Note: there must be at least one campaign and it must be chosen to be the default program.
⚙️ General Steps to Create a Campaign
Open the app -> click Campaign -> Click Add campaign button
Set Campaign Name & Status
Campaign name Used for internal reference (example: “Default Affiliate Program”)
Status
Draft – Campaign is not active
Publish – Affiliates can join and earn commission
💡 You can change the status anytime.
Set the Default Commission
Choose how affiliates earn commission:
Percent of sale (e.g. 10%)
Fixed amount (e.g. $5 per order)
Set the cookie duration, which defines how long referrals are tracked.
Enable the Discount functions and set discount amount (optional)
Enable the discount function to offer a percentage or fixed amount off for affiliate-driven orders. You can apply it to specific collections and set usage limits.
Example:
Discount type: Percentage
Amount: 10%
Applies to: "Winter Collection"
Limit: One use per customer
This means affiliates can offer 10% off on selected products, and each customer can use it once. Let me know if you want help setting it up!
Click Save to create the campaign
Get the Affiliate registration link
Each campaign has its own affiliate registration link. Share this link to:
Invite affiliates
Add to your website
Send via email or social media
Affiliates who sign up through this link join the campaign automatically.
Also, after creating a campaign, you can add the affiliate landing to the site to let visitors access the campaign and register/log in as affiliates. Learn more
🧩 Explain Options & Rules (Commission Settings)
💰 Dedault commission Type & Amount
Jaka offers three commission types. Choose the one that best fits how you want to reward affiliates.
Percent of Sale
The affiliate earns a percentage of the order value.
Commission is calculated based on the product total
Shipping, tax, and extra fees are not included (unless you enable them)
Example:
Order value: $100
Commission rate: 10%
Affiliate commission: $10
Flat Amount (Per Order)
The affiliate earns a fixed amount for each order, no matter the order size.
Commission is paid once per order
Shipping and tax are not included (unless you enable them)
Example:
Flat commission: $5
Order value: $50 or $200
Affiliate commission: $5
Flat Rate per Item
The affiliate earns a fixed amount for each product item sold.
Commission is calculated per unit
Shipping and tax are not included
Example:
Flat rate per item: $3
Quantity purchased: 4 items
Affiliate commission: $12
🍪 Cookie Duration
Jaka Affiliate Marketing provides you with the option to set the cookie duration. Cookie duration defines how long a referral is valid.
On the Campaign panel -> in Commission Rules section -> enter the number of days in Cookie Duration to set the expiration duration of the affiliate tracking cookie.
Example: 30 days
If a customer buys within 30 days after clicking an affiliate link, the affiliate earns commission
After the cookie expires, no commission is recorded
💰 How Commission Is Calculated
You can control what is included in commission calculations:
✅ Include discount
✅ Include shipping
✅ Include taxes
Example:
Product price: $100
Discount: $10
Commission rate: 15%
If discount is included: Commission = 15% × $90 = $13.50
The calculation preview panel shows this clearly.
Note: it will be the discount total which the order has contains the discount of store, affiliate discount if applicable, ect...
✅ Auto vs Manual Affiliate Approval
Auto-approved affiliate Affiliates can start promoting immediately after signup
Manual approval You review and approve affiliates before they can promote
✅ Auto Approved Order
After the orders are created from affiliate link, the sales are created in the app. Each order created thanks to any affiliate will be stored the order information in Sales tab.
If the Auto Approved Order is enabled, the sale is creates and commission for affiliate is created immediately in the app.
If the Auto Approved Order is not enabled, you need to manually check each sale in the Sales tab and accept them.
♾️ Lifetime commission
When Lifetime Commission is enabled, an affiliate earns commission every time a referred customer makes a purchase in the future — not just the first order.
Once a customer is referred:
The customer is permanently linked to the affiliate
Future orders are still counted even if no affiliate link is used
Tracking is based on the customer’s email, not cookies
📌 How It Works
An affiliate shares their referral link
A customer makes their first purchase using that link
The customer is now assigned to the affiliate
Every future order from the same customer earns commission for that affiliate
Example
Lifetime commission rate: 30%
Affiliate A refers a customer named Laura
Month 1
Laura orders $50 using the affiliate link
Affiliate A earns $15
Month 2
Laura orders $50 (no affiliate link)
Affiliate A still earns $15
Month 3
Laura orders $50 again
Affiliate A earns $15
✅ The affiliate continues earning commission for every future order from Laura.
💰 Advanced commissions
Advanced commission rule allows you to override the default commission with Order total amount, discount code and customer name. Learn more
💰 Product-Specific Commissions
Product specific commissions feature allows you configure extra commission rules for specific products or collections. Other products still follow the default commission rate of the program.
🚫 Disable self referral
When Disable Self-Referral is enabled, affiliates cannot earn commission on their own purchases.
If an affiliate uses their own affiliate link and places an order:
The order will not be tracked
No commission will be generated
The affiliate’s email is used to detect self-referrals
Example
Affiliate A registers with the email:
[email protected]Affiliate A clicks their own affiliate link
Affiliate A places an order for $100
❌ No commission is earned ❌ The order is ignored by Jaka Affiliate Marketing
▶️ Tutorial video
Still need support?
If you still need help, please feel free to contact us at [email protected]. We’ll be happy to assist you further.
Last updated